Project Overview
Expanding Authority Across Three States
Developed a full suite of patient-focused blog articles and service page content for a leading orthodontic practice with locations across Wisconsin, Indiana, and Illinois.
Compliance and Accuracy
Ensured all clinical and product content was factually accurate and aligned with healthcare marketing best practices, establishing high trust with prospective patients.
Blog Content Strategy
Developed and executed a robust editorial calendar focused on high-intent patient queries (e.g., “Invisalign cost,” “benefits of ceramic braces”).
SEO Optimization
Implemented advanced on-page SEO techniques to secure top search rankings for competitive, local-focused orthodontic terms.
Web Page Content Creation
Wrote and optimized core service pages for products like braces, Clear Aligners, and related orthodontic treatments. Focused on clarity, trust-building, and localized SEO.
